Imagine if RTM national radio stations change logo, based on recent state radio stations new logo.

 

On 1st April 2021, in conjunction with RTM's 75th years anniversary, its state radio stations (except KL FM) got new logos, meanwhile national radio stations (Radio Klasik, Nasional FM, Traxx FM, Ai FM, Minnal FM and Asyik FM) logo remain same.

 

As RTM national radio stations logo have been 16 years, imagine if they got new logos and their logos design are same as state radio stations, here are some of my drawing as fan made logo.

 

1. Radio Klasik

* Colour arrangement is based on Perlis FM and Mutiara FM as both have yellow colour lines.

* Background colour: Brown

* Yellow lines and "FM" logo: Yellow

* Radio Klasik is RTM Malay language classic music radio station, playing Malay oldies from 1940s till early 1990s. In respect of oldies radio station branding, targeting listeners are the golds (elder folks). By mixing yellow and brown together, it becomes gold, hence it is suitable enough to cater Radio Klasik listeners.

* If Radio Klasik new logo is based on RTM state radio station new logo, the suffix "Radio" will be dropped and Radio Klasik will be simply renamed as "Klasik FM".

 

2. Nasional FM

 

*  Colour arrangement is based on Pahang FM and Kelantan FM where both are having white colour lines.

* Background colour: Green

* Line and "FM" logo colour: White

* The flagship and Malay language infortainment radio station by RTM. I put green colour because it represents Malay community.

 

3. KL FM

* Colour arrangement is based on Kedah FM, just different in background colour.

* Same background colour as Labuan FM which is blue, but line and "FM" logo colour are inverse of Labuan FM.

* Line colour: Yellow 

* "FM" logo colour: Red

* New logo colour arrangement consisting blue, yellow and red is based on Federal Territory of Kuala Lumpur flag. 

 

4. Traxx FM

* Colour arrangement is based on Pahang FM and Kelantan FM as both have white colour lines.

* Line colour: White

* Background is in blue colour because Traxx FM was formerly known as Blue Network (Rangkaian Biru) from 1950 to 1989.

 

5. Ai FM

* Colour arrangement is based on Terengganu FM as background colour is in white colour, but line and FM logo are in red colour for Ai FM new logo.

* Red lines are same as Johor FM, Sarawak FM and Selangor FM.

* Colour arrangement is inverse of Kelantan FM to avoid confusion.

* Red colour lines represent Chinese.

 

6. Minnal FM

 * Colour arrangement is based on Perlis FM and Mutiara FM as both stations have yellow colour lines.

* Background colour is in purple because purple represents the Indian community. By applying yellow colour on lines and "FM" logo, instead using white colour, it means "lightning". 

* Perfect match when the logo is combined with purple background colour and yellow line colour. 

 

7. Asyik FM

* Background colour: Light green

* Line colour and FM logo colour: Brown

* Light green and brown colour in the logo are representing Orang Asli community.  

 

If RTM does really adopt these new logos on national radio stations one day, RTM already standardizes all of its radio stations under 1 logo background, but different colour arrangement, so listeners will see only standardized logo among all radio stations within RTM. 

 

The disadvantage is RTM national radio stations new logo branding image goes more conservative and less creative. In addition, the branding of RTM national radio stations will be "downgraded" to state radio stations level if these fan made logos are being used in reality.