Sunday, 22 October 2017

When will Best FM launch in East Coast?

Currently there have new FM radio are performing test transmission in Kota Bharu and Kuala Terengganu with playing different genre of Malay songs, but it seems like they are using emergency player at the towers.

FM 91.4MHz: Telipot
FM 90.9MHz: Bukit Besar

According to somebody, these two transmitters are belonged to Best FM as the presenter said on air "ini adalah siaran percubaan" (JJ Best FM)

In my opinion, Best FM will not launch in Kota Bharu and Kuala Terengganu this year until 2018. I may hear that Best FM will add East Coast content segment next year, but I don't think Best FM will separate its programmes like Hot FM which may cause less listeners as stiff competition of full fledged east coast radio like THR Gegar and Manis FM. Instead of sub east coast content for Kelantan and Terengganu frequencies only, I think Best FM will only add east coast content as a segment for nationwide. So, means that current Best FM frequencies in Johor, Melaka, Klang Valley carry east coast segment.

Seriously Best FM direct competitor is Suria FM where plays the songs from 1990s till now. When Best FM comes to east coast, there will have huge competition between Best FM and other stations.

I think Best FM will launch officially in Kota Bharu on 91.4MHz and Kuala Terengganu on 90.9MHz by next year to celebrate together with their 30 years anniversary of broadcasting since 1988.

Actually Best FM was only for Johor, Melaka and parts of Negeri Sembilan/Pahang since 1988 until 1996. After that Best FM reaches coverage in Klang Valley to compete with THR FM, this causes South Perak, West Pahang can receive Best FM.

Following by the coverage expansion of Best FM likely in 2018, the last expansion was in 1996 by launching in Gunung Ulu Kali for Klang Valley in 1996.

Best FM will turn its 30 years anniversary in 2018....

30 tahun Best FM bersiaran (1988-2018).




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